APA Style

Stanton, William J.. (1981). Fundamentals of marketing . New York: McGraw Hill, Inc..

Chicago Style

Stanton, William J.. Fundamentals of marketing. New York: McGraw Hill, Inc., 1981. Text.

MLA Style

Stanton, William J.. Fundamentals of marketing. New York: McGraw Hill, Inc., 1981. Text.

Turabian Style

Stanton, William J.. Fundamentals of marketing. New York: McGraw Hill, Inc., 1981. Print.