APA Style
McCarthy, E. Jerome. (1990).
Basic marketing, a managerial approach .
Boston:
Richard D. Irwin, Inc..
Chicago Style
McCarthy, E. Jerome.
Basic marketing, a managerial approach.
Boston:
Richard D. Irwin, Inc.,
1990.
Text.
MLA Style
McCarthy, E. Jerome.
Basic marketing, a managerial approach.
Boston:
Richard D. Irwin, Inc.,
1990.
Text.
Turabian Style
McCarthy, E. Jerome.
Basic marketing, a managerial approach.
Boston:
Richard D. Irwin, Inc.,
1990.
Print.