APA Style

Schewe, Charles D.. (1983). Marketing concepts and applications (2). New York: McGraw-Hill book company.

Chicago Style

Schewe, Charles D.. Marketing concepts and applications. 2 New York: McGraw-Hill book company, 1983. Text.

MLA Style

Schewe, Charles D.. Marketing concepts and applications. 2 New York: McGraw-Hill book company, 1983. Text.

Turabian Style

Schewe, Charles D.. Marketing concepts and applications. 2 New York: McGraw-Hill book company, 1983. Print.